94 Baker Street

What did John Lennon do at 94 Baker Street?

By Legacy Team·

Looking up at this elegant Georgian building at 94 Baker Street, it's easy to miss its connection to Beatles history - but in 1965, this was the home of the Apple Boutique's early predecessor, the Dozy Records pop art shop. John Lennon, along with Beatles manager Brian Epstein, opened the short-lived store as one of the band's first entrepreneurial ventures outside of music, selling avant-garde art pieces and psychedelic posters that reflected Lennon's growing interest in experimental art forms.

Though the shop lasted only a few months, it planted the seeds for what would later become Apple Corps Ltd., the Beatles' multimedia company, and represented Lennon's early attempts to merge his artistic vision with commerce in the heart of London.

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The commemorative plaque at 94 Baker Street